Joana is a civil engineer turned serial entrepreneur. She worked for 8 years as an International Business Manager; at IBM in Rio, Microsoft in Paris & Munich (incubating acquired software companies across Europe, Middle East and Africa), then VMware in London (running OEM Alliances at EMEA level), before moving to the web industry and becoming an entrepreneur. Joana founded 3 other businesses, from online marketplaces in Brazil to Business Services in Europe.
Joana is currently a partner at Jampp, leading the new digital advertising era of mobile.